UNLEASH YOUR DEALERSHIP’S POTENTIAL

Do you have a winning Sales Strategy for the Future?

I was in the showroom of a store the other day observing how they handled their clients. Needless to say it was the same old tired approach of trying to “sell” them a car.

The salesperson went through all the selling steps as the customers sat there glassy-eyed waiting to get the test drive in. The sad part was that they had done their homework beforehand and knew more about the vehicle than the sales rep.

You have spent a lot money on ads and marketing along with your BDC calling to get them in and just when the hardest part was accomplished, you let them walk, and now your staff is looking out the window watching for the “BE BACK BUS!”

Any of this sounding familiar?

What if instead, we created a winning experience and helped them “Buy” the car?

Today’s consumer is armed with more data than ever before and the choices are endless for them. Most vehicles have attained a high level of dependability and there are fewer bad choices to be made.

Let’s mentor your staff to provide the best sales experience imaginable. After all 53% of the reason people purchase a car is based on the sales experience itself. How would it look if you became part of their buying process? Wouldn’t you like your salesperson to provide more value to the overall experience?

This approach differentiates your sales organization from the one down the street. This can give them the good feeling they need to make a major purchase and select your Dealership as their partner. This initial experience can be the difference in whether you get a customer for life or have to keep chasing new ones at 10 times the expense!

If your organization is challenged and waiting for the BE BACK BUS all day, it’s time to change that Sales Experience!

To learn how, schedule a complimentary consultation here>.